Automate every step of your product catalog, from data enrichment and content creation to photo optimization.
Explore the PlatformStreamline operations with automated workflows for every industry, business model, and role.
Explore solutionsDirect-to-Consumer (D2C)
Scale your D2C product content
Write every product page in your brand's voice with every spec filled.
Find your products first
Trusted by 60,000,000+ products that actually get found. Inspired by our customers. Built for scale.
“Since implementing Naratix.ai, our content team’s productivity has increased by 70%, enabling us to list 70% more products online without increasing the size of the team. At the same time, the quality and consistency of our content have improved significantly, resulting in better content than we were producing before.”
“We’ve used many great services, but Naratix is, without a doubt, the most valuable for us. The team is highly engaged, responds quickly, and moves at an impressive pace. New features are constantly being released, sometimes faster than we can even test them. The biggest difference, however, is that Naratix helps us tackle problems we previously considered too complex or too expensive to solve at scale. One example is completing and standardizing product specifications for around 1 million products. Naratix turns processes like these from an almost impossible challenge into something we can manage with confidence. For a marketplace of our size, the impact is huge.”
“We have been using Naratix to create product content for LaMajole, and it has made our workflow much faster. The platform is easy to use and saves us a lot of repetitive work, especially when we have many products to upload. Overall, it has been a very useful tool for our team.”
“We have now been working with Naratix for a full year on several initiatives. Our taxonomy is fuller and clearer for both our clients and merchants, and the product descriptions and titles on our website are now homogeneous. The attribute fill rate on enriched products has doubled. Lastly, we are now highly responsive on product creation, allowing future best-sellers to go live as quickly as possible, without any hassle for our merchants.”
“Naratix has proven to be a highly effective platform for product content enrichment, helping us structure and enhance product data at scale. Beyond improving the customer experience through better navigation, filtering and search, it creates a strong foundation for more dynamic merchandising and conversion optimization. We see clear potential in Naratix to drive both operational efficiency and commercial performance.”
This is a launch that waits on one writer.
The machines shipped on time and the page did not: one person writes in your brand's voice.
How one machine gets its page
- The stock landsthe launch was booked months ago
- The founder writes the pagethe only one who sounds right
- An agency writes the German pagewithout the tone guide
- Live, 5 weeks laterthe campaign ran in week 1
The campaign ran four weeks before there was a page to send it to.
What the page cannot answer
| Shopper asks | Page says | Ends as |
|---|---|---|
| Will it fit under my cabinet? | nothing | a return |
| Can it froth oat milk? | nothing | a support email |
| How big is the tank? | nothing | the reseller's page |
| Why 279.00? | the spec sheet | a cheaper brand |
| Is descaling easy? | nothing | a comment under the ad |
Four questions go unanswered, and returns and rivals answer them.
Filed as a small appliance, like any reseller's espresso machine.
Why brand-first content sells direct
Write every product page in your brand's voice with every spec filled, so your launches go live in every market the day stock lands
- Browse menunot shown
- On-site searchno match
- Marketplace feedrejected
No width on the page, so the under 30 cm filter skips it.
Every spec your shoppers filter on
Pressure, tank size and width filled on every product, so shoppers filtering for a compact 15 bar machine land on yours, not a reseller's.
One line of spec sheet copy, and it sounds nothing like you.
Stories written in your voice
Descriptions in your tone, built around what shoppers search, so your espresso machine page ranks and sounds like your brand, not a spec sheet.
- Levels from the homepage to this product4
- URL for this node, down from 31
- Pages left without a crawlable path0
Tank capacity missing, so the marketplace rejects your machine.
One brand on every channel
One source feeds your site, regional stores and marketplaces with the same specs and voice, so no channel describes your machine its own way.
- 09:14Allegro made Tank Capacity a required field
- 09:14KA-5520 filled from the audited spec
- 09:15Refiled and accepted, listing stayed live
Asked for a compact espresso machine, an assistant names a reseller.
Your brand in AI answers
Assistants quote clear, detailed pages. Complete specs and copy in your voice get your machine named, in your words, when a shopper asks.
19
shopper questions now resolve to the Cavara Uno
Same node, same answer, whichever assistant is asked.
Integrations
Connects to the PIM and ERP systems you already run
Naratix works alongside your existing stack. No rip-and-replace required.
Plus direct API access for any custom integration
Tell us where to find your catalog. We will run it through the whole journey and walk you through what came out the other side.
The full platform
All capabilities. One unified platform.
Every tool your team needs to enrich, optimize, and distribute product data, all working together.
Solutions
Suitable for any industry, business model or role
Streamline operations with automated workflows for every industry, business model, and role.
Automotive
Beauty & Cosmetics
DIY
Fashion
Food & Beverage
General Marketplaces
Hardware & Electronics
Home & Deco
Industrial
Manufacturing
Pharmaceutical
Sporting goods
Business-to-Business (B2B)
Business-to-Customers (B2C)
Curated Marketplace
Direct-to-Consumer (D2C)
Distribution
Marketplace
Multi-Channel
Second-Hand
Business
Ecommerce Department
Finance
IT
Operations
SEO
FAQ
Common D2C product data questions
Everything you need to know. Still stuck? Our team is one message away.
Most D2C brands hand over their current product sheet in the morning and receive a complete, ready-to-upload file by the next business day. All missing sizes, fabrics, care notes, and certification badges are filled automatically, so the merchandising crew reviews rather than retypes. In practice, teams that once needed three or four days to prepare a new drop now finish the sign-off during a single stand-up meeting, freeing staff for campaign planning, influencer outreach, and other revenue-focused tasks.
Before any content is produced, the system studies a handful of your best product pages, launch emails, and Instagram captions to learn tone, pacing, and signature words. It then drafts titles and features bullets that mirror that voice while sprinkling in shopper-friendly keywords such as “organic cotton” or “wireless ANC headphones.” A preview queue lets you lock must-have phrases, or swap them out, so every product page sticks to the vibe your followers already love.
As soon as you tag a market, the service converts measurements (inches → centimetres), switches currencies, and inserts region-specific compliance notes (for example, CE markings or local recycling icons). Translated copy is created in your chosen language pair, and hreflang tags are bundled in the export so search engines send the right shoppers to the right page. There’s no need for duplicate spreadsheets per country, one master catalog feeds every regional store.
Shoppers who know exact dimensions, fabric weight, or battery life up-front are far less likely to click “return.” After upgrading to enriched specs and consistent lifestyle shots, D2C brands typically see 10-15 % fewer “item not as described” tickets and chat sessions. Fewer returns mean lower shipping costs, less restocking hassle, and happier customers who come back for their second and third orders sooner.
Yes. Most merchants start with a free sample covering a small slice of the catalog, often ten to twenty SKUs across different categories. You receive a side-by-side comparison: raw input versus enriched output complete with new copy, images, and compliance checks. That preview lets you gauge brand fit, SEO lift, and workload savings before deciding on monthly or pay-per-SKU plans.
All files travel over encrypted channels, reside in region-locked storage, and are accessed only by the processing pipeline assigned to your account. Role-based dashboards show marketing copy and images, but hide unit cost and margin data from anyone without finance clearance. Audit logs track every import, preview, and publish event, giving founders and finance leads full visibility without exposing sensitive numbers to the wrong hands.