Ecommerce Department

Clear your ecommerce team's publishing queue

Turn raw supplier data into complete, on-brand listings on every channel.

Find your products first

Trusted by 60,000,000+ products that actually get found. Inspired by our customers. Built for scale.

“Since implementing Naratix.ai, our content team’s productivity has increased by 70%, enabling us to list 70% more products online without increasing the size of the team. At the same time, the quality and consistency of our content have improved significantly, resulting in better content than we were producing before.”

70%More products online, same team

“We’ve used many great services, but Naratix is, without a doubt, the most valuable for us. The team is highly engaged, responds quickly, and moves at an impressive pace. New features are constantly being released, sometimes faster than we can even test them. The biggest difference, however, is that Naratix helps us tackle problems we previously considered too complex or too expensive to solve at scale. One example is completing and standardizing product specifications for around 1 million products. Naratix turns processes like these from an almost impossible challenge into something we can manage with confidence. For a marketplace of our size, the impact is huge.”

1MProduct specs standardised

“We have been using Naratix to create product content for LaMajole, and it has made our workflow much faster. The platform is easy to use and saves us a lot of repetitive work, especially when we have many products to upload. Overall, it has been a very useful tool for our team.”

60M+Products enriched
12%Average conversion increase

“We have now been working with Naratix for a full year on several initiatives. Our taxonomy is fuller and clearer for both our clients and merchants, and the product descriptions and titles on our website are now homogeneous. The attribute fill rate on enriched products has doubled. Lastly, we are now highly responsive on product creation, allowing future best-sellers to go live as quickly as possible, without any hassle for our merchants.”

2xAttribute fill rate
50+Marketplaces connected

“Naratix has proven to be a highly effective platform for product content enrichment, helping us structure and enhance product data at scale. Beyond improving the customer experience through better navigation, filtering and search, it creates a strong foundation for more dynamic merchandising and conversion optimization. We see clear potential in Naratix to drive both operational efficiency and commercial performance.”

100xFaster time-to-market
80%Less catalog prep time
4 of 6 listing blocks on this backpack still wait for a person

This is a backpack stuck in draft.

The feed created the backpack and stopped: one writer, no attribute owner, and the season passes.

publishing_queue_backpacks.csv1,380 imported, 210 live everywhere

The backpack, on its way to live

Supplier feeda title, a price, an EAN
Categoryguessed: Sports / Hiking gear
Title and bulletsin the copy queue since March
Attributesvolume and laptop size in a PDF
Second languagethe DE and FR stores wait
Channel fieldsAmazon wants the capacity

Four blocks need a person, booked into next quarter.

The backpack queue, by stage

StageProductsOwnerWaiting
Imported1,380nightly feed—
Copy queue612one writer21 weeks
Attribute queue540nobodyunscheduled
Translation queue260agency6 weeks
Live everywhere210ops—

1,380 backpacks imported, 210 live, and back to school is passing.

The feed created this backpack. Nobody finished it.

Why complete listings launch faster

Turn raw supplier data into complete, on-brand listings on every channel, so your ecommerce team launches in hours instead of queuing products for months

Daypack Backpack 22 L

3 conflicting paths

  • Bags > Backpackstoo shallow
  • Sports / Hiking gearwrong tree
  • Uncategorisedno path

One canonical path

Bags & LuggageBackpacksOutdoor BackpacksDaypacks

While the path was wrong
  • Browse menunot shown
  • On-site searchno match
  • Marketplace feedrejected

No volume on file, so the 20 to 25 L filter skips it.

Attributes shoppers filter by

Size, volume, material and spec fields filled and standardized, so your filters, search and comparisons return the right product.

Backpacks / Outdoor Backpacks

1,380 products

  • 20 to 25 L276
  • Laptop sleeve69
  • Water resistant fabric17

Before the audit these three filters returned 0 results.

One line of supplier copy, and nothing for search to rank.

Descriptions that convert shoppers

Titles, bullets and descriptions written in your brand voice and search terms, for every product in the queue.

Search result

daypack 22l laptop sleeve

shop.northline.com/p?id=2200&cat=misc

shop.northline.comBackpacksOutdoor BackpacksDaypacks

Harbek D22 Daypack Backpack 22 L
4.6€79.00In stock

22 L main compartment, padded 15 inch laptop sleeve, water resistant nylon, 780 g.

What a crawler finds
  • Levels from the homepage to this product4
  • URL for this node, down from 31
  • Pages left without a crawlable path0

Each channel wants the capacity. The queue has no owner.

Every channel in one launch

Publish to your store and marketplaces in hours, with each channel's category and required fields mapped before submission.

Our node

DaypacksINT-2200

  • AmazonCasual Daypacks15400
  • Google ShoppingLuggage & Bags > Backpacks15531
  • eBayBackpacks15662
  • AllegroPlecaki turystyczne15793

Capacity required here only. Filled before submission.

48 more channel trees mapped

Rule watch
  1. 09:14Allegro made Capacity a required field
  2. 09:14BG-2200 filled from the audited spec
  3. 09:15Refiled and accepted, listing stayed live

No specs to quote, so assistants recommend another daypack.

Recommended by AI assistants

Accurate specs set the right expectations, so AI assistants recommend your products and fewer orders come back.

Prompts that reach it

19

shopper questions now resolve to the Harbek D22

Same node, same answer, whichever assistant is asked.

Integrations

Connects to the PIM and ERP systems you already run

Naratix works alongside your existing stack. No rip-and-replace required.

Plus direct API access for any custom integration

See naratix in action

Tell us where to find your catalog. We will run it through the whole journey and walk you through what came out the other side.

FAQ

Common ecommerce team catalog questions

Everything you need to know. Still stuck? Our team is one message away.

Search engines and marketplace filters rely on complete attributes. When every listing shows exact size, shade, and feature details, your products surface in more long-tail searches like “men’s waterproof parka XL navy.” That extra visibility drives higher click-through, and shoppers who land on a fully-detailed page are far more likely to add the item to cart, boosting both traffic and conversion without extra ad spend.

Consistent hero, lifestyle, and zoom shots load faster and show details shoppers care about (stitching, ports, texture). Clean, on-brand visuals increase trust at first glance, which shortens decision time and bumps conversion. Retailers that upgraded galleries through the platform typically see basket size grow because buyers feel confident adding matching accessories in the same session.

Supplier files run through the pipeline, filling attribute gaps, resizing images, and applying your style guide automatically. A process that once ate two or three days of copy-paste work finishes in a few hours, so merchandising can schedule “New In” banners or promo emails while the products are still trending, not a week later when the buzz has cooled.

Yes. Many returns stem from mismatched expectations, wrong shade, missing dimension, or blurry photo. By aligning titles, specs, and images, the service sets clear expectations up front. Stores using the platform report double-digit drops in “item not as described” refunds, which means lower freight costs and more stock available for first-time sale instead of restock.

One master record feeds every channel, automatically adjusting image sizes, title lengths, and required fields for each platform. Price and inventory deltas publish every 30-10 minutes, so promos, stockouts, and re-stocks show up everywhere at once. Your team manages a single dashboard instead of juggling multiple spreadsheets and platform portals.

A real-time dashboard highlights listing health scores, shows which SKUs gained the most organic clicks after enrichment, and flags margin risk if prices drift too low. Weekly reports roll these metrics into plain-language KPIs, conversion lift, ad spend saved, returns avoided, so marketing can prove ROI to leadership without deep dives into raw data.