MCP

Run your catalog over MCP

Connect ChatGPT, Claude, Gemini or your own agent over MCP.

Find your products first

Trusted by 60,000,000+ products that actually get found. Inspired by our customers. Built for scale.

β€œSince implementing Naratix.ai, our content team’s productivity has increased by 70%, enabling us to list 70% more products online without increasing the size of the team. At the same time, the quality and consistency of our content have improved significantly, resulting in better content than we were producing before.”

70%More products online, same team

β€œWe’ve used many great services, but Naratix is, without a doubt, the most valuable for us. The team is highly engaged, responds quickly, and moves at an impressive pace. New features are constantly being released, sometimes faster than we can even test them. The biggest difference, however, is that Naratix helps us tackle problems we previously considered too complex or too expensive to solve at scale. One example is completing and standardizing product specifications for around 1 million products. Naratix turns processes like these from an almost impossible challenge into something we can manage with confidence. For a marketplace of our size, the impact is huge.”

1MProduct specs standardised

β€œWe have been using Naratix to create product content for LaMajole, and it has made our workflow much faster. The platform is easy to use and saves us a lot of repetitive work, especially when we have many products to upload. Overall, it has been a very useful tool for our team.”

60M+Products enriched
12%Average conversion increase

β€œWe have now been working with Naratix for a full year on several initiatives. Our taxonomy is fuller and clearer for both our clients and merchants, and the product descriptions and titles on our website are now homogeneous. The attribute fill rate on enriched products has doubled. Lastly, we are now highly responsive on product creation, allowing future best-sellers to go live as quickly as possible, without any hassle for our merchants.”

2xAttribute fill rate
50+Marketplaces connected

β€œNaratix has proven to be a highly effective platform for product content enrichment, helping us structure and enhance product data at scale. Beyond improving the customer experience through better navigation, filtering and search, it creates a strong foundation for more dynamic merchandising and conversion optimization. We see clear potential in Naratix to drive both operational efficiency and commercial performance.”

100xFaster time-to-market
80%Less catalog prep time
An assistant answered about your product from a retailer

This is your catalog, to an AI assistant.

An assistant found twelve words of HTML, answered from a retailer instead, and sent the sale there.

agent_session.logChatGPT, Claude, Perplexity, Gemini

What happens when an assistant is asked about your product

  1. A shopper asksis the Alpina 3391 waterproof?
  2. It reads your pagetwelve words, no attributes
  3. It reads a retailer insteadtheir copy, their stock
  4. It answersand links to them

The assistant used the only structured source it found.

What an agent cannot get from you

Attributesnot publishedHTML only
Stock and pricenot queryablescraped, and stale
Variantsinvisiblefive colours, one page
Rulesnoneno auth, no limits
The attributionthe retailerthey publish a feed

A dashboard nobody opens isn't an interface an agent can call.

Your catalog is a place you go. It should answer when asked.

Why MCP beats another dashboard

Connect ChatGPT, Claude, Gemini or your own agent over MCP, so they audit, enrich and publish your products on request

Robot Vacuum with Mapping

3 conflicting paths

  • Appliances > Vacuumstoo shallow
  • Smart home / Robotswrong tree
  • Uncategorisedno path

One canonical path

Home & KitchenSmart HomeCleaning RobotsRobot Vacuums

While the path was wrong
  • Browse menunot shown
  • On-site searchno match
  • Marketplace feedrejected

Any client, one server, no plumbing on your side.

Any AI client, one server

MCP is an open standard, so integration happens once on our side, never on yours.

Smart Home / Cleaning Robots

620 products

  • Lidar mapping124
  • Self-emptying base31
  • Over 3000 Pa9

Before the audit these three filters returned 0 results.

Describe the outcome, and the model picks the tool.

Ask instead of clicking

Describe the outcome and the model picks the tool. Your catalog becomes something you ask for.

Search result

robot vacuum lidar self emptying

shop.northline.com/p?id=3300&cat=misc

shop.northline.comSmart HomeCleaning RobotsRobot Vacuums

Solvi R30 Robot Vacuum with Mapping
4.6€449.00In stock

Lidar mapping, 3000 Pa suction, self-emptying base, 180 minute runtime.

What a crawler finds
  • Levels from the homepage to this product4
  • URL for this node, down from 31
  • Pages left without a crawlable path0

A chat reaches exactly as far as its login.

Same engine, same permissions

Every tool runs the capability your workspace already has, as the account that connected it.

Our node

Robot VacuumsINT-3300

  • AmazonRobotic Vacuums23100
  • Google ShoppingHome & Garden > Appliances > Vacuums23231
  • eBayRobotic Vacuums23362
  • AllegroRoboty sprzatajace23493

Suction Power required here only. Filled before submission.

48 more channel trees mapped

Rule watch
  1. 09:14Allegro made Suction Power a required field
  2. 09:14SH-3300 filled from the audited spec
  3. 09:15Refiled and accepted, listing stayed live

Which assistant answers stays your decision.

No lock-in to one assistant

Which model you use is your decision, and switching costs you nothing here.

Prompts that reach it

26

shopper questions now resolve to the Solvi R30

Same node, same answer, whichever assistant is asked.

Integrations

Connects to the PIM and ERP systems you already run

Naratix works alongside your existing stack. No rip-and-replace required.

Plus direct API access for any custom integration

See naratix in action

Tell us where to find your catalog. We will run it through the whole journey and walk you through what came out the other side.

FAQ

Common MCP catalog questions

Everything you need to know. Still stuck? Our team is one message away.

The Model Context Protocol is an open standard for connecting AI assistants to external tools and data. A server publishes the actions it can perform; any client that speaks the protocol can then call them. Naratix runs one, so the catalog becomes something an assistant can operate rather than something it can only read about.

Any client with MCP support, which today includes the major assistant apps and a growing set of IDEs and agent frameworks. Because the protocol is the contract, a client we have never tested works the same as one we have.

No. Connecting the server to a chat client is configuration, not development. Writing your own agent against it is an option, not a requirement.

The same work the workspace does: audit a category, group variants, fill attributes, generate content and photos, check compliance and publish what passes. Each is a tool on the server rather than a screen.

No. The server acts as the connected account, so it exposes exactly the catalogs and actions that account already has, and every call is recorded the same way work done in the interface is.

No. Your catalog is processed to do the work you asked for. Which model sits on the other end of the conversation is your choice, and the terms you agree with that vendor are yours.