Taxonomy Audit

Fix your catalog taxonomy

Organize your categories, attributes and values in minutes.

Find your products first

Trusted by 60,000,000+ products that actually get found. Inspired by our customers. Built for scale.

Since implementing Naratix.ai, our content team’s productivity has increased by 70%, enabling us to list 70% more products online without increasing the size of the team. At the same time, the quality and consistency of our content have improved significantly, resulting in better content than we were producing before.

70%More products online, same team

We’ve used many great services, but Naratix is, without a doubt, the most valuable for us. The team is highly engaged, responds quickly, and moves at an impressive pace. New features are constantly being released, sometimes faster than we can even test them. The biggest difference, however, is that Naratix helps us tackle problems we previously considered too complex or too expensive to solve at scale. One example is completing and standardizing product specifications for around 1 million products. Naratix turns processes like these from an almost impossible challenge into something we can manage with confidence. For a marketplace of our size, the impact is huge.

1MProduct specs standardised

We have been using Naratix to create product content for LaMajole, and it has made our workflow much faster. The platform is easy to use and saves us a lot of repetitive work, especially when we have many products to upload. Overall, it has been a very useful tool for our team.

60M+Products enriched
12%Average conversion increase

We have now been working with Naratix for a full year on several initiatives. Our taxonomy is fuller and clearer for both our clients and merchants, and the product descriptions and titles on our website are now homogeneous. The attribute fill rate on enriched products has doubled. Lastly, we are now highly responsive on product creation, allowing future best-sellers to go live as quickly as possible, without any hassle for our merchants.

2xAttribute fill rate
50+Marketplaces connected

Naratix has proven to be a highly effective platform for product content enrichment, helping us structure and enhance product data at scale. Beyond improving the customer experience through better navigation, filtering and search, it creates a strong foundation for more dynamic merchandising and conversion optimization. We see clear potential in Naratix to drive both operational efficiency and commercial performance.

100xFaster time-to-market
80%Less catalog prep time
612 products no shopper can reach, because of their category names

This is your taxonomy before Naratix.

Two names for one category, blank required fields, five spellings of one finish.

catalogue_taxonomy.json1,842 nodes, 37 flagged

Category tree

  • Tools & DIY4,912
  • Hand Tools
  • Wrenches1,204
  • Torque Wrenchesempty0
  • Spannerssecond name for Wrenches522
  • Uncategorisedno channel accepts it612

612 products sit under a name no channel lists.

Wrenches, as a channel reads it

Category path5 levels deepthe channel takes 3
Head typeAdjustable
Jaw capacityblankrequired
Handle materialblankrequired
Finish5 spellingsChrome, CHROME, chrome

Two required fields blank, one finish spelled five ways.

Nobody agrees where this wrench belongs.

Why clean taxonomy sells more

Organize your categories, attributes and values in minutes, so shoppers, search engines and AI assistants find your products first

Adjustable Wrench 200 mm

3 conflicting paths

  • Tools > Wrenchestoo shallow
  • Hand Tools / Adjustable spannerwrong tree
  • Uncategorisedno path

One canonical path

Tools & DIYHand ToolsWrenchesAdjustable Wrenches

While the path was wrong
  • Browse menunot shown
  • On-site searchno match
  • Marketplace feedrejected

Three filters in, the page comes back empty.

Products found in fewer clicks

Clean categories, attributes and values let your shoppers find the right product fast.

Hand Tools / Wrenches

2,140 products

  • Adjustable jaw486
  • Jaw opening over 30 mm92
  • Chrome vanadium steel24

Before the audit these three filters returned 0 results.

No path to crawl, no page to rank.

Better search engine rankings

Search engines reward your well-structured categories with higher rankings and richer snippets.

Search result

adjustable wrench 200 mm

shop.northline.com/p?id=2208&cat=misc

shop.northline.comHand ToolsWrenchesAdjustable Wrenches

Forgeline TX200 Adjustable Wrench 200 mm
4.624.90In stock

Chrome vanadium jaws opening to 34 mm, soft grip handle, 30 day free returns.

What a crawler finds
  • Levels from the homepage to this product4
  • URL for this node, down from 31
  • Pages left without a crawlable path0

Listing rejected. The notice never says which field.

Accepted by every marketplace

One clean internal taxonomy maps to any marketplace's rules, so your listings pass first time.

Our node

Adjustable WrenchesINT-2208

  • AmazonAdjustable Wrenches15456
  • Google ShoppingHardware > Tools > Wrenches15587
  • eBayWrenches15718
  • AllegroKlucze nastawne15849

Handle Material required here only. Filled before submission.

48 more channel trees mapped

Rule watch
  1. 09:14Allegro made Handle Material a required field
  2. 09:14TL-2208 filled from the audited spec
  3. 09:15Refiled and accepted, listing stayed live

Ask an assistant, and it names somebody else's wrench.

Recommended by AI shopping assistants

ChatGPT, Gemini and Perplexity recommend from structured categories. Clean taxonomy puts your products in the answer.

Prompts that reach it

18

shopper questions now resolve to the Forgeline TX200

Same node, same answer, whichever assistant is asked.

Integrations

Connects to the PIM and ERP systems you already run

Naratix works alongside your existing stack. No rip-and-replace required.

Plus direct API access for any custom integration

See naratix in action

Tell us where to find your catalog. We will run it through the whole journey and walk you through what came out the other side.

FAQ

Common taxonomy audit questions

Everything you need to know. Still stuck? Our team is one message away.

When products sit in the right category with the right attribute labels, your filters work, search engines understand the page, and shoppers find what they want faster. Stores that run a full audit normally see bounce rates fall and “add-to-cart” clicks rise because buyers no longer wade through irrelevant results.

Just export your current category tree and product feed, CSV, Excel, or API, and share any custom filter lists you use. There’s no need to reorganise the file first; the system maps headers automatically, benchmarks them against major marketplaces, and shows you a preview report before any changes touch your live site.

No. A redirect map is generated for every node we merge, split, or rename. Old URLs 301 to the new path the moment you publish, so search engines keep passing ranking power and customers with saved bookmarks land on the correct page instead of a 404.

Most audits finish overnight: ingestion and benchmarking (2h), overlap and gap detection (3h), attribute normalisation (2h), export and QA (≤1h). You’ll have a “before / after” file on your desk the next morning, ready to import with a single click.

Yes. You can schedule monthly or quarterly mini-audits that scan new SKUs, flag emerging sub-categories, and suggest attribute tweaks, think adding a “USB-C” filter when the port becomes standard. Approve the change, and the taxonomy updates automatically without a complete rerun.

Most clients report a lift of 8-12 % in organic traffic and a double-digit increase in filter-assisted conversions within the first two months. Support tickets about “can’t find the item” drop sharply, freeing staff hours and cutting paid-search spend because shoppers reach the right product through improved site search instead of ads.